What Project RBNY is About

Project RBNY is a constant thing. It doesn't stop. I already have important things to write about, but I want to take some time to give you an idea about what this space is going to be filled with.

Project RBNY is going to take a unique focus towards the most over scrutinized club in MLS, Red Bull New York. This is not going to be a fan blog or a blog that simply follows the progress of the team, trying to re-write what so many other sites already cover. I don't want to do other peoples jobs, the metro area already has a ton of tremendous soccer writers who cover the team's every move with brilliance such as Ives and Michael Lewis.

I am going to focus this space to provide an in-depth view on the inner-workings of the club, the people who run the franchise, and the effect they and their decisions have on the team and the surrounding soccer culture and community. More or less a view from the club aspect of things.

I think the Red Bull brass is one of the most interesting front offices in all of sports. They have put themselves in the never ending project of trying to make professional American soccer in the metro area matter. The Cosmos came and went, and they mattered for a while, but who is going to make it stick?

It is constantly said that MLS needs a strong, successful club in the New York market to really mean something. Now, whether that is true or not is beside the point. The point is that this is the front office that is going to try to achieve that daunting goal. Never mind, not try to achieve, has to achieve. That alone makes for a great story, I just want to follow it.